Copresence is realised not only by physical interaction but also through distant communication. Social media influencers build relationship through their content with their viewers. This study examines the way the influencers verbally switch between here-and-now things and there-and-then things so that they can situate themselves more realistically in viewers’ place-and-time, utilizing the immediate and displaced modes by Chafe(1994) and the decontextualization degrees by Cloran (1994). Words in the titles of their beauty-related videos were found to become more decontextualized in the time course. In their speech in the video, the influencer addressed directly to their viewers especially in the unusual situation as in a quarantine period of the society.